Big data and AI: the UN reported, for the first time, half of humanity is now connected to the Internet

• Big data that are routinely generated from, for example, electronic medical records and smart devices have become progressively easier and cheaper to collect, process, and analyse.
• How “big data” can be used to advance healthcare and discusses some of the limitations and challenges encountered with this type of research.
• Sharing clinical trial data is becoming increasingly commonplace—championed by initiatives such as AllTrials, and demanded by calls from the National Academy of Medicine, the World Health Organization.

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About SVMPharma

SVMPharma is an innovative strategic consultancy, specialising in Real-World Evidence (RWE) for the pharmaceutical industry. SVMPharma generates RWE within UK and Europe through bespoke online Real-World Treatment Evaluators, leading to successful health technology appraisal (HTA) submissions. Clinical trial programmes do not reflect real-world clinical practice and outcomes, RWE supplements and enhances clinical datasets. SVMPharma’s specialist teams focus on delivering the outcomes that matter to your brand.

For more information, please visit www.svmpharma.com and contact us at enquiry@svmpharma.com

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